PRIVACY POLICY

 At 1212 Afro-Caribbean, we value your privacy and are committed to protecting your data. This Privacy Policy explains what personal information we collect, how we use it, and your rights.

1. What We Collect

We may collect personal data that can directly or indirectly identify you, including:

• Identity & Contact Data: Name, email, phone number, delivery address.
• Payment Data: Card details and transaction info (processed securely via third-party services—we do not store full card numbers).
• Order & Purchase Data: Products ordered, dates, delivery notes.
• Preference & Feedback: Your responses to surveys, preferences, and reviews.
• Technical Data: Device type, IP address, browser, and site usage information via cookies.

We collect your data when:

• You place an order or register on our website.
• You communicate with us via our site, email, or social platforms.
• You visit and browse our website (automatically via cookies).
• You interact with customer support or join marketing promotions.

2. How We Use Your Data

We use your personal data to:

• Fulfil and manage your orders and deliveries.
• Provide customer service and support.
• Personalise your shopping experience.
• Send order confirmations, delivery updates, and optional marketing emails.
• Improve our website and services through analytics.
• Comply with UK laws and protect against fraud.

We will only use your information where legally permitted.

3. Sharing Your Information

Your data may be shared with:

• Payment processors (for secure transaction processing).
• Delivery partners (to ship your order).
• IT and analytics providers (to maintain and improve our systems).

We never sell your data. All third parties are required to handle your data in line with UK data protection laws.

4. Data Storage & Security

We take security seriously. Your personal data is protected through encryption, secure servers, and restricted access.

Please note that while we follow best practices, no system is completely immune from risk. You are responsible for keeping your login details secure.

5. Cookies

Cookies help us improve your online experience. They remember your preferences, help with login and cart functionality, and allow us to analyse usage.

You can control or disable cookies through your browser settings. However, this may impact some features of our website.

6. Your Rights Under UK GDPR

You have the right to:

• Access the personal data we hold about you.
• Correct or update your information.
• Request deletion of your data (subject to certain conditions).
• Opt out of direct marketing.

To exercise these rights, please get in touch with us using the details below.

7. Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or legal requirements. Any updates will be posted here with a new effective date.

8. Contact Us

If you have questions or requests regarding your data or this policy, please reach out:

 Email
 Phone Number
1212 Afro-Caribbean – 43 Mansfield Road, Nottingham, United Kingdom

By using our website, you confirm that you have read, understood, and agreed to this Privacy Policy.